Mahindra Vision T SUV Concept Revealed: Bigger, Smarter & Cheaper than Thar Roxx?
The buzz around Mahindra Vision T SUV Concept Thar Roxx has taken the automotive world by storm. Mahindra has officially pulled the wraps off its brand-new Vision T SUV Concept, a rugged yet modern off-roader that is expected to undercut the recently launched Thar Roxx in terms of pricing and positioning. Designed to blend Mahindra’s legendary off-road DNA with futuristic technology, the Vision T promises to be one of the most exciting SUVs in the coming years.
What is the Mahindra Vision T SUV Concept?
The Mahindra Vision T SUV Concept is Mahindra’s bold take on the future of affordable off-roading. Built on the new NU_IQ modular platform, the Vision T offers versatility like never before—supporting petrol, diesel, hybrid, and fully electric powertrains. It has been designed to appeal to both hardcore off-roaders and new-age SUV buyers who want rugged looks with modern-day convenience.
Unlike the premium positioning of the Thar Roxx, the Vision T is aimed at buyers who want the Thar spirit in a more accessible package. Mahindra’s strategy here is clear: widen the Thar family while making it more attainable.
Rugged Design with Modern Touches
The Vision T carries forward the iconic Thar DNA but with a futuristic twist. Its exterior immediately makes a strong impression with:
- A bold six-slat split grille that emphasizes Mahindra’s family look.
- Squared LED headlamps with vertical DRLs, giving it a muscular road presence.
- Chunky bumpers and flared wheel arches, highlighting its off-road focus.
- A tailgate-mounted spare wheel that nods to traditional SUV ruggedness.
- C-pillar integrated rear door handles for a clean and modern profile.
The stance is upright and boxy, staying true to the Thar family’s rugged image while introducing sleek detailing to make it feel production-ready.
A Cabin That Blends Utility with Technology
Step inside, and the Vision T Concept showcases how Mahindra plans to elevate the lifestyle SUV experience. While ruggedness remains at the core, comfort and technology have been prioritized. Key highlights include:
- A large vertical touchscreen that controls infotainment and climate features.
- A fully digital instrument cluster for modern driver information.
- A flat-floor cabin that enhances space and comfort.
- Premium dual-tone materials and simplified design elements.
- A futuristic starter button on the steering wheel, adding a unique touch.
This balance of practicality and tech makes the Vision T more appealing to younger SUV enthusiasts who want adventure without compromising on comfort.
Built on the NU_IQ Modular Platform
The Vision T is underpinned by Mahindra’s brand-new NU_IQ platform, which will serve as the foundation for many future SUVs. This platform is highly flexible, offering:
- Multiple powertrain options – petrol, diesel, hybrid, and full EV.
- Different drive configurations – front-wheel drive, rear-wheel drive, and all-wheel drive.
- Global adaptability – both left-hand drive and right-hand drive layouts.
The EV variant of the Vision T is expected to deliver a range of around 500 km on a single charge, along with fast charging and advanced features like Vehicle-to-Load (V2L) and Vehicle-to-Vehicle (V2V) capabilities.
Mahindra Vision T vs Thar Roxx: How It Undercuts
The Thar Roxx has already made a name for itself as a premium, five-door lifestyle SUV. However, Mahindra is cleverly positioning the Vision T to slot below it. Here’s how it undercuts the Roxx:
- Price Advantage – While the Thar Roxx commands a higher entry point, the Vision T is expected to launch in a more affordable ₹12–22 lakh price range, making it attractive to a wider audience.
- Technology Edge – The Vision T offers a more futuristic cabin with large screens, digital displays, and advanced driver aids, going beyond the Roxx’s relatively traditional interior.
- Electrification – With hybrid and EV options, the Vision T looks to the future, giving eco-conscious buyers a strong reason to choose it over the Roxx.
- Versatility – Thanks to its modular platform, the Vision T can appeal to different markets and user needs, offering more flexibility than the Roxx.
Who Should Buy the Vision T?
If you love the Thar Roxx but find it slightly premium, the Mahindra Vision T SUV Concept will be the perfect alternative when it enters production. It is designed for:
- Young urban buyers who want a stylish, rugged SUV with modern features.
- Off-road enthusiasts who value affordability without compromising capability.
- Environment-conscious buyers who want electrified SUV options.
- Families seeking the Thar DNA in a more practical, versatile package.
When Will the Vision T Launch?
Mahindra is expected to bring the Vision T into production by 2027. While the concept shows a futuristic design, most of its elements look production-ready. By then, Mahindra’s EV ecosystem will also be more mature, meaning the Vision T could arrive as both an internal combustion and an electric SUV.
Conclusion
The unveiling of the Mahindra Vision T SUV Concept Thar Roxx marks a significant step in Mahindra’s SUV journey. With its rugged yet modern design, flexible NU_IQ platform, electrified powertrain options, and competitive pricing, the Vision T is clearly aimed at undercutting the Thar Roxx and expanding Mahindra’s dominance in the lifestyle SUV space.
For buyers, this means more choice: stick with the premium appeal of the Thar Roxx, or opt for the future-focused Vision T SUV that delivers style, tech, and value. Either way, Mahindra is ensuring that the adventure-ready SUV remains within reach for everyone.
Would you choose the futuristic Vision T over the Thar Roxx? Share your thoughts in the comments below!
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